How are you? Good? Good.
I’d like to talk with you for a minute about what is probably the most important page on your writer/author website: The About Page.
The About Page may seem like a fairly run-of-the-mill page, but it’s statistically one of the most frequently visited pages on a site. No matter where people enter your site (your home page, a blog post, your books page, etc.) there’s a pretty good chance that they will also take a look at your About Page. Is your About Page doing its job?
A while back, I wrote a post for my marketing blog: How to Write an About Page – 5 Steps to Get It Right. The post is a bit of a rant, but I prefer to think of it as a loving intervention. In it, I explain – in detail and with common mistakes &…
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